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iSmart_Blog_2024

How To Make Email Marketing Mobile-Friendly

How often do you open an email on your smartphone? Well, according to EmailMonday, ‘Mobile email will account for 15 to 70% of email opens’ in 2016. This makes responsive emails ...
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Optimizing Your Facebook Page for Lead Generation: A Guide

Are you consistently posting on Facebook but not seeing the conversion you hoped for in terms of sales? If so, it's likely that you're not leveraging the full potential of ...
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The 4 Types of Email Marketing Bounces

What is an Email Bounce? An Email Bounces when the email sent is rejected by the recipient’s mail server. This is a part of email deliverability, which is the measurement and ...
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7 Tips For Snapchat Marketing

Since Snapchat was launched in 2011, it has grown tremendously, with about 300 million monthly active users. With its high ability to engage users (5 times more effective than ...
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Skip The Paperwork: Useless Items To Cut From Your Marketing

This blogpost is extracted by Charing Kam from our new eBook, 10 Useless Items To Cut From Your Marketing. When it comes to paperwork, traditional marketing seems to focus on the ...
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How To Tailor Your Email Marketing Strategies

When you deliver email updates to your customer database, do you create a mass message or do you segment your customer base? Logically, you should segment your customer database; ...
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3 Tips for Transiting from Traditional Marketing to Digital Marketing

Inbound marketing is a form of digital marketing that involves SEO, Social Media, blog and landing pages to generate sales leads. It is much simpler to implement than you thought.
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Instagram Marketing Tips To Bring Your Page To The Next Level

If you’ve read our blog post on getting started in Instagram Marketing, you would know the importance of posting consistently and interacting with your followers. Learn how to ...
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The 3Rs for Fighting Spam on Your Facebook Business Page

Spam has been an ongoing issue for consumers since advertising started banking on the ‘more is more’ philosophy. Now, it’s spread to the digital realm, taking over emails and ...
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How To Build a Relationship With Your Local Consumers

It’s easier to overlook, but when it comes to the Inbound Methodology, one of the most important components is the last one: Delight. You need to make the potential consumer feel ...
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4 Tips For YouTube Marketing

YouTube has over 1 billion users, equivalent to almost one-third of the entire number of Internet users. When using YouTube as an online marketing tool, then, you need to ensure ...
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Why Should Your Business Use Facebook Live?

Facebook Live has come a long way since its start as a method for public figures to connect with their audiences through the process of live video streaming. These live videos ...
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