Singapore Inbound Marketing Blog: iSmart Communications

How Can You Improve Your Content Marketing?

By: Juliana Cunningham on 12/02/21 14:00

Content marketing is becoming a widely adopted approach in B2B marketing. Consistently creating and applying a meaningful, useful, and successful content marketing strategy, ...

Guide to Instagram Ad Costs

By: Neha Sodhi on 11/29/21 14:00

Do you remember in 2012 when Mark Zuckerberg bought Instagram for $1 billion? It was a gamble. At the time of the acquisition, the platform was valued at half the purchase ...

How To Convert Your Website Visitors Into Leads

By: Juliana Cunningham on 11/23/21 14:00

So you've increased the quality of your website traffic. You've piqued the interest of your website visitors with outstanding material that is both useful and educational. So, ...

Transitioning from Traditional to Digital Marketing: 4 Tips

By: Juliana Cunningham on 11/19/21 14:00

Inbound marketing is a form of digital marketing that involves SEO, Social Media, blogs, and landing pages to generate sales leads. It is much simpler to implement than you ...

How To Review Metrics In Your Marketing Campaigns To Increase Leads And Sales

By: Juliana Cunningham on 11/17/21 14:00

Tracking performance data via analytics is an integral aspect of marketing campaigns, but most marketers in Singapore are not well versed in it, even underestimating its ...

The Complete B2B Strategy for Using Video Marketing to Promote Your Business

By: Juliana Cunningham on 11/09/21 14:00

Here’s Why Telemarketing Won’t Work In Singapore Today

By: Juliana Cunningham on 11/05/21 15:00

Here’s Why Telemarketing Won’t Work In Singapore Today

How to Create a Winning Content Strategy

By: Juliana Cunningham on 11/05/21 14:00

The days of uploading text content with a 5% keyword density and expecting it to attract buyers are long gone. E-commerce has gotten competitive in recent years, and attracting ...

8 CRO Techniques That Will Increase Your ROI

By: Juliana Cunningham on 11/02/21 14:00

CRO (conversion rate optimization) is a technique for increasing the number of individuals who complete the desired activity on your website.

Search Engine Optimisation (SEO) for Beginners (Online Marketing Basics)

By: Juliana Cunningham on 10/26/21 15:00

Search engine optimization is a type of search engine marketing that aims to drive traffic to your website from search engines. There, search engine optimization (SEO) ...

Content Marketing: Why Isn't Your Facebook Page Enough?

By: Juliana Cunningham on 10/19/21 14:00

Maintaining an internet presence requires both organic and produced content. Having an active Facebook business page with rich organic content used to be enough to reach the ...

Content is King: 5 Content Quality Criteria

By: Juliana Cunningham on 10/14/21 14:00

The design is the first thing that visitors to an unfamiliar website notice. If it matches the visitor's expectations within the first few seconds, they will stay longer on the ...