Search engine optimisation is incredibly important for marketers. When you optimise your web pages, you're making your website more visible to people who are entering keywords associated with your product or service via search engines like Google.
Because of algorithm changes, new search features, and more competitors, ranking on Google has never been harder!
In this webinar, SEO strategist and former HubSpot blog editor Aja Frost will discuss how to use the topic-cluster model to craft an airtight editorial strategy and outrank your competitors.
