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3 Essential Social Media Advice

3 most important pieces of advice I can share with someone who is new to social media: A: 1) Be engaging. More than ever, social media encourages 2-way communication. Be as much ...
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7 Rules Of Social Media

It's time for me to talk about social media and some 'rules' to make this work profitably. Social media is powerful because it has a "different" kind of traffic—your visitors can ...
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Try Out These 5 Free Online SEO Tools

There is an abundance of free online SEO tools available on the Internet. Most of them provide some pretty impressive statistics and information to help you optimize your website, ...
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6 Tips For Branding And Communication Through Business Blogging

I was thinking aloud some interesting business blogging strategies that you can immediately apply to increase awareness and improve your online business. 1) Offer advice, industry ...
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How To Transition From Traditional To Inbound Marketing In 7 Steps

The adoption of Inbound Marketing* in Singapore and generally across Asia is not as fast as we had wished. Based on feedback, the biggest challenge business owners face is how ...
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Best Social Media Marketing Tips For Small Businesses In Singapore

Social media has emerged out as a powerful tool for promoting small businesses in Singapore. In fact, social media platforms are a must for small businesses as they render you ...
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3 Tips For Getting More Business Exposure Through Social Networking

The way we network on the Internet has changed drastically. Social networking is gaining momentum because people are looking out to interact with each, share, discuss, etc. ...
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5 Simple Productivity Hacks To Get Ahead Of Your Growing Workload In The Digital Age

Most of us have so many tasks to do every day that it can seem unmanageable and overwhelming. The digital marketing workload only seems to increase with each passing week. And ...
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SEO Tip: The Importance Of Header Tags

Most of us who have been doing content marketing for any length of time understand that to receive any amount of search engine traffic there are some basic search engine ...
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Sales Communication: 5 Tips For Enhancing Your Sales-Closing Capabilities In The 21st-Century Marketplace

It's great that your website is doing well at generating sales leads, but the seller's journey is far from over. As your marketing or sales department begins to disqualify ...
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Discover 4 Elements To A/B Test To Optimise Your Landing Page

As marketers, sometimes you run into situations where you've come up with what you think is a perfect professional landing page design. Everything checks out and you're raring to ...
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Colour Psychology

Does it ever occur to you why headlines are often in bold and red? Just because every copywriter is doing it doesn't mean you have to follow, but there are meanings behind the use ...
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