Singapore Inbound Marketing Blog: iSmart Communications

How To Get Customers To Interact With You

By: iSmart Team on 5/22/17 9:00

This post has been extracted by Charing Kam from our e-Book, “How To Keep Your Customers Coming Back”. It’s easy to talk about customer service as if the only time customers ...

How To Hire The Best Team Members

By: iSmart Team on 5/19/17 9:00

This post has been extracted by Charing Kam from our e-Book, “How To Keep Your Customers Coming Back”. When it comes to the details of empowering your employees to provide ...

How To Build Trust With Your Customers

By: iSmart Team on 5/17/17 9:00

This post has been extracted by Charing Kam from our e-Book, “How To Keep Your Customers Coming Back”. Every interaction customers have with your brand impacts their perception ...

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How Do You Ensure Customer Satisfaction?

By: iSmart Team on 5/15/17 9:00

This post has been extracted by Charing Kam from our e-Book, “How To Keep Your Customers Coming Back”. Every consumer has had positive and negative experiences with a brand. There ...

Is SEO the IT Department’s Job?

By: Stanley Mak on 4/25/17 8:30

There seems to be a perception that SEO requires some technical expertise, and since it is technical, IT can just do the work. While there is a technical component to SEO, it ...

Do I Need a Mobile-Optimized Strategy for My Website?

By: Stanley Mak on 4/24/17 8:30

In the spring of 2015, Google had an algorithm update called “Mobilegeddon,” which expanded Google’s use of mobile- friendliness as a ranking signal. The update rewards ...

How Important Is Placing Keywords In Your H1 Tag For SEO?

By: Joshua Poh on 4/21/17 14:00

In 2015, marketing analytics company Moz surveyed over 150 marketing professionals specialising in Search Engine Optimisation. Respondents rated the levels of influence exerted by ...

Where Should Exact Match Keywords Be Located?

By: Joshua Poh on 4/20/17 14:00

As you browse the Internet, you may have come across website copy like this:

How Important Is Keyword Optimisation For SEO?

By: Joshua Poh on 4/18/17 10:00

Keyword Optimisation is often held up to the ‘THE RULE’ that informs your entire foundation for your SEO efforts. Until search engines are able to enter our brains and read our ...

SEO: Can You Beat Wikipedia In Answering Google’s Queries?

By: Stanley Mak on 4/17/17 10:30

Though it may seem like an impossible feat to beat out Wikipedia for Google’s answer box spot, it’s completely doable. See the image below as an example of a website that beats ...

SEO: Do Images Require Optimisation?

By: Stanley Mak on 4/13/17 10:30

For a long time, it was okay to neglect the images on your website and still rank without using alt text and image title names to boost your page relevance. However, on-page SEO ...

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SEO: Will Google Find Out About Bad Sites Linking To Mine?

By: Stanley Mak on 4/12/17 10:30

Short answer: Yes, they will! Just like Santa Claus knows if you’ve been good or bad. Just like the Tooth Fairy knows when you’ve lost a tooth. Just like your parents can sense ...

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iSmart Communications Blog

Videos

Blog Posts

How To Get Customers To Interact With You

How To Hire The Best Team Members

How To Build Trust With Your Customers

How Do You Ensure Customer Satisfaction?

Is SEO the IT Department’s Job?

Do I Need a Mobile-Optimized Strategy for My Website?

How Important Is Placing Keywords In Your H1 Tag For SEO?

Where Should Exact Match Keywords Be Located?

How Important Is Keyword Optimisation For SEO?

SEO: Can You Beat Wikipedia In Answering Google’s Queries?

SEO: Do Images Require Optimisation?

SEO: Will Google Find Out About Bad Sites Linking To Mine?

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