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How To Spring-Clean Your Facebook Business Page

This blogpost is extracted by Charing Kam from our new eBook, How To Use Digital Marketing To Grow Your Business. If you haven’t heard, Facebook is taking steps to clean up its ...
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4 Types Of Engaging Content For Facebook For Business

This blogpost is extracted by Charing Kam from our new eBook, How To Use Digital Marketing To Grow Your Business. You see this on Facebook Business pages all the time: from ...
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Secrets Of A Successful Facebook Business Page

This blogpost is extracted by Charing Kam from our new eBook, How To Use Digital Marketing To Grow Your Business. How many failed Facebook Business pages have you seen floating ...
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3 Tips for Transiting from Traditional Marketing to Digital Marketing

Inbound marketing is a form of digital marketing that involves SEO, Social Media, blog and landing pages to generate sales leads. It is much simpler to implement than you thought.
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How To Use Facebook Messenger To Interact With Customers

Did you know that in an April survey of global messaging apps, Facebook Messenger came in second in the world? This makes Facebook Messenger an amazing tool that can be used to ...
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Tweaking The Numbers In Google AdWords

Google AdWords is a simple and easy-to-use advertising program, offered by Google, which works on a pay-per-click principle. You pay Google a predetermined amount of money each ...
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5 Simple Productivity Hacks To Get Ahead Of Your Growing Workload In The Digital Age

Most of us have so many tasks to do every day that it can seem unmanageable and overwhelming. The digital marketing workload only seems to increase with each passing week. And ...
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Colour Psychology

Does it ever occur to you why headlines are often in bold and red? Just because every copywriter is doing it doesn't mean you have to follow, but there are meanings behind the use ...
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10 Essential Google AdWords Tips

If you are doing e-commerce or exploring lead generation via PPC marketing, some AdWords tips can help get the ball rolling for you. Making money with Google AdWords is very easy, ...
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How 3 Companies Used Scarcity To Drive Sales Leads

What if I told you two cookies in a jar and ten identical cookies in an identical jar would be valued differently? In a 1975 study, researchers Worchel, Lee and Adewole wanted to ...
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Discover 5 Elements That Make A Headline Magnetic

Ever encountered the following? You've spent the entire week crafting this amazing ebook offer guaranteed to solve your audience's problems, as part of a new marketing campaign.
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3 Ways You Can Use Social Proof To Generate Sales Leads

As a marketer, you believe in your product. You want to tell everyone how amazing your product or offer is. But if you were to tell others why your product was amazing, they might ...
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