Singapore Inbound Marketing Blog: iSmart Communications | Inbound Marketing Agency

3 Tips for Transiting from Traditional Marketing to Digital Marketing

By: Abinaya Harish on 08/31/16 18:53

Inbound marketing is a form of digital marketing that involves SEO, Social Media, blog and landing pages to generate sales leads. It is much simpler to implement than you ...

3 Ways Inbound Marketing Is More Effective Than Traditional Marketing

By: Abinaya Harish on 07/06/15 9:30

During an economic downturn, companies naturally look for ways to cut costs. This may mean that less budget would be channeled into marketing, but less marketing budget does ...

5 Essential Features Of An Inbound Marketing Website

By: Abinaya Harish on 07/02/15 9:30

In order for B2B digital marketers to effectively promote their businesses and acquire sales leads, their websites must immediately address the needs or challenges of visitors. ...

4 Interesting Ways To Convert An Inbound Marketing Skeptic Into A Believer

By: Abinaya Harish on 06/18/15 9:30

Skepticism among Singapore marketers and businesses often occurs when they do not know all the facts. In today's world, with new things surfacing everyday, skeptics are all ...

3 Reasons For Using Workflows To Nurture Sales Leads

By: Abinaya Harish on 06/01/15 9:51

Workflows, also known as marketing automation, is one of the most powerful tools available in Inbound Marketing* for engaging your potential prospects. To know more about how ...

Discover 2 Simple Ways To Capture More Sales Leads And Customers!

By: Abinaya Harish on 04/27/15 9:31

Sales leads that are generated via Inbound Marketing* are extremely important, because they are the prospects who have indicated an interest in your company or your ...

6 CTA Tests For Maximizing Click-Through Rates

By: Abinaya Harish on 03/26/15 9:33

There are a few conversion path elements such as landing pages, calls-to-action (CTAs), and emails that can be tested to see how you can generate more leads by using A/B testing

How Does Blogging Help Inbound Marketing?

By: Abinaya Harish on 03/09/15 9:00

Not surprisingly, a blog is considered one of the most effective platforms for Inbound Marketing*. An estimated 73% of the businesses use blogging for marketing purposes. More ...

The 4 P’s of Inbound Marketing

By: Abinaya Harish on 03/05/15 9:30

When we come across the phrase “4 P’s”, the first thing that pops into our mind is Product, Place, Price, and Promotion, the 4 P’s of traditional marketing. But this article ...

5 Things To Do To Grow Your Connections And Get More Leads On LinkedIn

By: Abinaya Harish on 12/26/14 12:56

LinkedIn is a professional social media platform to get more leads connected to your profile by building relationships and becoming an invaluable resource to others. Discover 5 ...

Is Social Media Going To Kill Email?

By: Abinaya Harish on 12/18/14 12:43

The phenomenal rise of social media has created a wave of excitement in the marketing industry. It has never been as easy to share information online and to connect with ...

7 Ways To Craft Perfect Posts For LinkedIn

By: Abinaya Harish on 12/09/14 17:47

According to LinkedIn, more than 4 million companies have LinkedIn Company Pages. Furthermore, 87% of users trust LinkedIn as a source of info that affects decision-making. How ...