3 Tips for Transiting from Traditional Marketing to Digital Marketing

Inbound marketing is a form of digital marketing that involves SEO, Social Media, blog and landing pages to generate sales leads. It is much simpler to implement than you ...
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3 Ways Inbound Marketing Is More Effective Than Traditional Marketing

During an economic downturn, companies naturally look for ways to cut costs. This may mean that less budget would be channeled into marketing, but less marketing budget does ...
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5 Essential Features Of An Inbound Marketing Website

In order for B2B digital marketers to effectively promote their businesses and acquire sales leads, their websites must immediately address the needs or challenges of visitors. ...
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4 Interesting Ways To Convert An Inbound Marketing Skeptic Into A Believer

Skepticism among Singapore marketers and businesses often occurs when they do not know all the facts. In today's world, with new things surfacing everyday, skeptics are all ...
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3 Reasons For Using Workflows To Nurture Sales Leads

Workflows, also known as marketing automation, is one of the most powerful tools available in Inbound Marketing* for engaging your potential prospects. To know more about how ...
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Discover 2 Simple Ways To Capture More Sales Leads And Customers!

Sales leads that are generated via Inbound Marketing* are extremely important, because they are the prospects who have indicated an interest in your company or your ...
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6 CTA Tests For Maximizing Click-Through Rates

There are a few conversion path elements such as landing pages, calls-to-action (CTAs), and emails that can be tested to see how you can generate more leads by using A/B testing
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How Does Blogging Help Inbound Marketing?

Not surprisingly, a blog is considered one of the most effective platforms for Inbound Marketing*. An estimated 73% of the businesses use blogging for marketing purposes. More ...
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The 4 P’s of Inbound Marketing

When we come across the phrase “4 P’s”, the first thing that pops into our mind is Product, Place, Price, and Promotion, the 4 P’s of traditional marketing. But this article ...
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5 Things To Do To Grow Your Connections And Get More Leads On LinkedIn

LinkedIn is a professional social media platform to get more leads connected to your profile by building relationships and becoming an invaluable resource to others. Discover 5 ...
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Is Social Media Going To Kill Email?

The phenomenal rise of social media has created a wave of excitement in the marketing industry. It has never been as easy to share information online and to connect with ...
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7 Ways To Craft Perfect Posts For LinkedIn

According to LinkedIn, more than 4 million companies have LinkedIn Company Pages. Furthermore, 87% of users trust LinkedIn as a source of info that affects decision-making. How ...
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