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The 8 Advantages Of Sending HTML Email

By: Nelson Tan on 11/25/14 10:15

A previous post listed out the benefits of sending out a clean, non-HTML email. Still, depending on your email marketing strategy and approach, there are enough advantages to ...
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Tips From HubSpot's Top 10 Inbound Marketers

By: Yongzhen Tham on 11/20/14 10:30

Embarking on your Inbound Marketing* efforts can be a difficult thing to do. Since it is fundamentally different from traditional marketing strategies, it takes some getting used ...
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4 Major Steps On Getting Sales Without Selling Out

By: Grace Gopez on 11/13/14 10:24

1. Spend More Time Listening Than Talking Get to know your prospects by asking a lot of questions. This way, you truly learn what this person really needs help on. The more you ...
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Content Writing: Discover How To Write For An Online Audience

By: Nelson Tan on 11/10/14 14:51

One of the issues that a business writer or blogger must understand is how to compose for the online consumer. For starters, content writing for an online market is very much ...
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The 5 Stages Of An Online Lead Nurturing Process

By: Nelson Tan on 11/6/14 14:50

There are at least 2 scenarios that come to mind as to why sales leads are not closed for the sale: 1) Some marketers presume that it is alright to start promoting their products ...
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The 7 Merits Of Not Sending Your Newsletter In HTML

By: Nelson Tan on 11/3/14 14:49

If you design your newsletter in HTML, don't send it as an email. There are benefits to putting it up as a web page and sending your subscribers to it:1) You keep my email 'clean' ...
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How To Create Urgency So People Buy Now!

By: Nelson Tan on 10/30/14 14:47

You must create urgency so people will buy your products or services now. They may not revisit your website or see your ad again. How do you do this? You use a limited time ...
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5 Tips For Writing Good Social Media Posts For Business

By: Cissy Wong on 10/27/14 0:23

Social media is becoming a necessity of life. Most of the companies have set up multiple social media accounts such as Facebook, Instagram, Twitter and Google+ to interact and ...
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Discover The 6 Communication Tips For Building A Smarketing Culture

By: Nelson Tan on 10/23/14 9:30

One of the key tenets of close collaboration between the Marketing and Sales teams is effective communication. Typically, Sales complains that Marketing isn’t generating enough ...
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6 Hallmarks Of A Powerful Smarketing Relationship

By: Nelson Tan on 10/20/14 9:30

Marketing and Sales teams may seem like strange bedfellows: having distinctively different roles but can't do without each other, but the truth is both teams are mutually ...
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What A Weekly Email Newsletter Can Do For You

By: Nelson Tan on 10/16/14 15:34

Running your own free email newsletter or e-zine can bring massive benefits to your website and profits. Did you know that e-newsletters are one of the most important components ...
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4 Ways To More Effective Viral Marketing

By: Nelson Tan on 10/13/14 14:27

For any businesses that realize a need to provide constant support to prospects, customers or partners, these few ideas should provide the online means for the clients to pass on ...
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