Singapore Inbound Marketing Blog: iSmart Communications | Inbound Marketing Agency

The Impact of Voice-Assisted Commerce in Retail

By: Samantha Hew on 07/12/18 14:15

One of the SEO trends in 2018 is voice search. Voice search this year has surged in terms of market acceptance as well as widening consumer knowledge. As addressed in a ...

6 Ways Your Business Can Benefit from Using Google AdWords

By: Samantha Hew on 07/10/18 14:30

Google AdWords is one of the most effective methods of paid online advertising out there, which is used by many of the organizations today. Google AdWords has the potential ...

Why Traditional Marketing and Digital Marketing Should Work Together

By: Samantha Hew on 06/14/18 11:30

Traditional marketing alone is not effective in modern day anymore. Traditional marketing is defined when consumers have potential brands in mind and marketing is then ...

4 Common Lead Generation Mistakes to Watch Out for in 2018

By: Samantha Hew on 06/13/18 14:15

Generating leads remain a high priority for marketers. Every successful sale begins with lead generation. Here are 4 common lead generation mistakes marketers often make; keep ...

Email A/B Testing: 4 Ways to Improve Your Campaign Results

By: Samantha Hew on 05/18/18 16:15

A/B testing your email campaigns, also known as split testing, means submitting two or more different versions of the same message to a sample of recipients, analysing the ...

7 Tips to Create Killer H1 Tags

By: Samantha Hew on 05/15/18 14:30

H1s are usually the most visually notable content on any website page. This is undeniably the most important SEO feature of H1s. One thing to remember is that SEO has been ...

3 Tips on How to Use Video Marketing to Generate Leads for Your Business

By: Samantha Hew on 04/19/18 16:40

Video is a powerful tool that marketers can use in their marketing strategy but many do not know how to maximize the use of video marketing. Statistics show that 59% of ...

4 Winning Tactics Using Social Media for Lead Generation

By: Samantha Hew on 04/17/18 14:20

High quality leads are the pillar of every thriving B2B business. Hence, sales and marketing teams are always looking for different ways to improve their lead generation ...

4 SEO Trends You Must Know in 2018

By: Samantha Hew on 03/22/18 14:05

SEO is constantly changing and marketers must always be on the lookout to stay ahead of the changing technological environment and Google algorithm updates that will make or ...

6 Reasons to Start Advertising on Facebook

By: Samantha Hew on 03/20/18 16:10

Facebook is a social media platform that garners some amazing statistics. To date, there are more than 2 billion monthly active users on Facebook. This alone proves why ...

5 Easy Ways to Optimize Your Website For Lead Generation

By: Samantha Hew on 02/23/18 10:05

In today’s business environment, your website acts as a key touchpoint for your online marketing strategies. When executed properly, the right marketing activities can help ...

How Can Artificial Intelligence (AI) Help You Grow Your Business Today?

By: Samantha Hew on 02/22/18 16:00

The marketing world is in the middle of five major disruptions that are reshaping the industry as we know it. One of it being the rise of Artificial Intelligence. This topic ...