Chinese (Simplified) English 
iSmart_Blog_2024

How To Transition From Traditional To Inbound Marketing In 7 Steps

The adoption of Inbound Marketing* in Singapore and generally across Asia is not as fast as we had wished. Based on feedback, the biggest challenge business owners face is how ...
Read More

Best Social Media Marketing Tips For Small Businesses In Singapore

Social media has emerged out as a powerful tool for promoting small businesses in Singapore. In fact, social media platforms are a must for small businesses as they render you ...
Read More

3 Tips For Getting More Business Exposure Through Social Networking

The way we network on the Internet has changed drastically. Social networking is gaining momentum because people are looking out to interact with each, share, discuss, etc. ...
Read More

5 Simple Productivity Hacks To Get Ahead Of Your Growing Workload In The Digital Age

Most of us have so many tasks to do every day that it can seem unmanageable and overwhelming. The digital marketing workload only seems to increase with each passing week. And ...
Read More

SEO Tip: The Importance Of Header Tags

Most of us who have been doing content marketing for any length of time understand that to receive any amount of search engine traffic there are some basic search engine ...
Read More

Sales Communication: 5 Tips For Enhancing Your Sales-Closing Capabilities In The 21st-Century Marketplace

It's great that your website is doing well at generating sales leads, but the seller's journey is far from over. As your marketing or sales department begins to disqualify ...
Read More

Discover 4 Elements To A/B Test To Optimise Your Landing Page

As marketers, sometimes you run into situations where you've come up with what you think is a perfect professional landing page design. Everything checks out and you're raring to ...
Read More

Colour Psychology

Does it ever occur to you why headlines are often in bold and red? Just because every copywriter is doing it doesn't mean you have to follow, but there are meanings behind the use ...
Read More

10 Essential Google AdWords Tips

If you are doing e-commerce or exploring lead generation via PPC marketing, some AdWords tips can help get the ball rolling for you. Making money with Google AdWords is very easy, ...
Read More

Is The Best Place To Put A Call-To-Action Really Above The Fold?

Numerous authorities and experts in blogging commonly recommend placing call-to-action buttons "above the fold" for best results. Originating from the newspaper industry, ...
Read More

The 8 Rules Of Optimizing Your Article For SEO

Being skilled as an SEO writer or content marketer is very helpful for anyone who wants their articles to be easily discovered through the search engines, apart from the fact that ...
Read More

Email Marketing Singapore: Why Your Business Needs An Opt-In Subscription Strategy

Email is big. Really big. Did you know marketers sent out over 838 billion emails in 2013 alone? That's more than 100 times of the world's total population. Isn't that astounding?
Read More