Singapore Inbound Marketing Blog: iSmart Communications

6 CTA Tests For Maximizing Click-Through Rates

There are a few conversion path elements such as landing pages, calls-to-action (CTAs), and emails that can be tested to see how you can generate more leads by using A/B testing. ...

The Secret to Integrating Email Campaigns with Social Media and Mobile

By: Zahiyah Sallim on 3/23/15 9:30

Among businesses going digital, email remains a popular marketing channel in Singapore. It is one of the most effective methods for mobilizing contacts. You can personalize an ...

Top 5 Online Tools Singapore Marketers Can Use For FREE

By: Jayson Nagpiing on 3/19/15 10:01

As marketing cost of Singapore businesses gets higher nowadays, Singapore marketers are looking for alternative tools they can use at the best price—FREE. This article shows 5 of ...

5 Reasons Why Emails Don't Get Opened

By: Sandy Moe on 3/16/15 9:30

Email marketing has become an essential tool for business ever since the introduction of the Internet, and now even more so with the growth of Inbound Marketing*. It is a form of ...

Blogging Singapore: 3 Easy Ways To Optimise Your Blog Content

By: Yongzhen Tham on 3/12/15 10:30

Most webmasters know the benefits of blogging Singapore and how it positively impacts Inbound Marketing*. It is the most frequently updated module of a website. The freshness of ...

3 Major Reasons Why You Should Invest In Inbound Marketing

By: Nelson Tan on 3/11/15 9:39

Inbound Marketing in Singapore is slowly but surely gaining awareness. In the past 2 weeks, we were picking up the pace of evangelizing the Inbound concept to our corporate ...

How Does Blogging Help Inbound Marketing?

By: Abinaya Harish on 3/9/15 9:00

Not surprisingly, a blog is considered one of the most effective platforms for Inbound Marketing*. An estimated 73% of the businesses use blogging for marketing purposes. More ...

The 4 P’s of Inbound Marketing

By: Abinaya Harish on 3/5/15 9:30

When we come across the phrase “4 P’s”, the first thing that pops into our mind is Product, Place, Price, and Promotion, the 4 P’s of traditional marketing. But this article ...

4 Easy Ways To Churn Out Blog Content Consistently

By: Yongzhen Tham on 3/2/15 9:30

When embarking on the journey of Inbound Marketing*, one of the first steps can be a challenging one—creating sufficient content to drive your blog, Facebook page, tweets, and/or ...

Why You Need These 4 Essential Headline Writing Tips

By: Douglas Hsu on 2/26/15 9:00

When you're running short of time, you instinctively scan instead of read an article. What do you scan? Significant pictures and keywords that capture your attention. Where are ...

3 Steps To Inbound Marketing For The Education Business

By: Nelson Tan on 2/25/15 9:48

Anyone working in the education industry in Singapore knows the lifeblood of the education business are the students, and it is a very lucrative and highly regarded business too. ...

Do You Know Closed Loop Marketing?

By: Douglas Hsu on 2/23/15 9:00

Closed-loop marketing is marketing that relies on customer data and from closed-loop reporting. “Closing the loop” is just when Sales Department report to Marketing Department ...

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iSmart Communications Blog

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Blog Posts

6 CTA Tests For Maximizing Click-Through Rates

The Secret to Integrating Email Campaigns with Social Media and Mobile

Top 5 Online Tools Singapore Marketers Can Use For FREE

5 Reasons Why Emails Don't Get Opened

Blogging Singapore: 3 Easy Ways To Optimise Your Blog Content

3 Major Reasons Why You Should Invest In Inbound Marketing

How Does Blogging Help Inbound Marketing?

The 4 P’s of Inbound Marketing

4 Easy Ways To Churn Out Blog Content Consistently

Why You Need These 4 Essential Headline Writing Tips

3 Steps To Inbound Marketing For The Education Business

Do You Know Closed Loop Marketing?

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