Singapore Inbound Marketing Blog: iSmart Communications | Inbound Marketing Agency

11 Must-Haves For Mobile-Optimized Landing Pages

Did you know there are 6 billions smartphones in use worldwide? This translates to about 90% of the world’s population. With mobile browsing being a fundamental function of the ...

How To Use Google+ To Get More Sales Leads

By: Yongzhen Tham on 5/18/15 9:30

Did you know that the +1 button on Google+ is served more than 5 billion times per day? With the vast reach of Google and its various tools, it seems like common sense to want to ...

How To Get More Sales Leads By Solving Landing Page Problems in Asia?

By: Yongzhen Tham on 4/16/15 9:30

Landing pages have one simple purpose: to generate sales leads. Many companies in Singapore and Asia, for lack of digital marketing expertise, do not know how to utilize landing ...

Inbound Marketing: ALL Your Questions Answered! (Part 2)

By: Yongzhen Tham on 4/13/15 9:42

Previously in "Inbound Marketing: ALL Your Questions Answered! (Part 1)", we defined what Inbound Marketing* is and how it works. In this post, we explain why you should start on ...

Inbound Marketing: ALL Your Questions Answered! (Part 1)

By: Yongzhen Tham on 4/9/15 9:42

Never heard of Inbound Marketing? Well, now is the time to know more. Or if you’ve heard about it but don’t understand it, you’re at the right place. Inbound Marketing is ...

6 Quick And Easy Tips For Improving Readership Of Your Content

By: Yongzhen Tham on 4/6/15 9:30

All of us are no stranger to the practice of scrolling past content that doesn’t interest us—it’s a daily routine of scroll, scroll, scroll, until we reach something that catches ...

6 Tips For A/B Testing To Increase Conversions

By: Yongzhen Tham on 3/30/15 9:30

A/B testing is a form of statistical hypothesis testing, which is carried out with the goal of identifying what changes you should make to your website in order to optimize it for ...

Blogging Singapore: 3 Easy Ways To Optimise Your Blog Content

By: Yongzhen Tham on 3/12/15 10:30

Most webmasters know the benefits of blogging Singapore and how it positively impacts Inbound Marketing*. It is the most frequently updated module of a website. The freshness of ...

4 Easy Ways To Churn Out Blog Content Consistently

By: Yongzhen Tham on 3/2/15 9:30

When embarking on the journey of Inbound Marketing*, one of the first steps can be a challenging one—creating sufficient content to drive your blog, Facebook page, tweets, and/or ...

Tips From HubSpot's Top 10 Inbound Marketers

By: Yongzhen Tham on 11/20/14 10:30

Embarking on your Inbound Marketing* efforts can be a difficult thing to do. Since it is fundamentally different from traditional marketing strategies, it takes some getting used ...

How To Review Metrics To Increase Leads And Sales For Your Marketing Campaigns

By: Yongzhen Tham on 7/14/14 10:30

Tracking performance data via analytics is an integral aspect of marketing campaigns, but most marketers in Singapore are not well versed in it, even underestimate its importance. ...

A New Social Media Tool For Your Marketing - Snapchat

By: Yongzhen Tham on 7/10/14 10:30

Social media platforms such as Facebook, Twitter, LinkedIn, Google+, Pinterest and Instagram are already heavily utilised by many companies looking to grow their reach, but here’s ...