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Do Image Carousels Work? Yay! or Nay!

By: Pooja Vinod Kumar on 11/12/19 9:00

There is a common misconception about attention that most marketers nowadays like to refer to: the average person has a shorter span of attention than the average goldfish! ...
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What-is-11.11

What Is 11.11 And 5 Tips Used By Successful Brands In China

By: Bryan Lim on 11/08/19 11:45

You may know that 11.11 as the biggest sale holiday. But how and where did it originate from? For starters, the number “1” or 11.11 looks like a person who is single or alone.
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How to maintain customer loyalty? Let’s look at Watsons!

By: Riley Wong on 10/25/19 9:05

Having a loyalty program is very common for businesses to attract and keep customers revisiting their stores. Research says that 40% of online shopping revenue comes from ...
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5 Things To Consider For LinkedIn Lead Gen Forms

5 Things To Consider For LinkedIn Lead Gen Forms

By: Bryan Lim on 10/22/19 10:56

A common goal amongst most businesses these days is lead generation. Without a steady stream of potential customers, the business will fail. That’s why ad platforms ...
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What-is-Conversion-Rate-Optimization-and-Why-Your-Website-Needs-It

The Conversion Rate Optimization (CRO) Guide for Beginners!

By: Pooja Vinod Kumar on 10/16/19 14:24

Make your website work smarter, not harder, to generate more qualified leads and customers. Learn how with the help of conversion rate optimization.
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learn how to improve conversion rates

3 Things that Kill Your Conversion Rate

By: Veronica Fernandez on 10/15/19 17:49

    How often do you experience your business the way your customers do? Do you follow a consumer’s journey and see where there are friction points causing you to lose ...
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Ecommerce_strategies

10.10 is Coming! 10 Strategies To Help E-commerce Brands This Season

By: Bryan Lim on 10/09/19 18:45

Mark your calendars, 10.10 is coming! The fourth quarter is always the busiest period for retailers and brands across the world. This is no exception in Southeast Asia. We ...
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SEO: Do You Want Your Website to Get Into Google's Featured Snippets?

By: Pooja Vinod Kumar on 09/27/19 16:15

Though it may seem like an impossible feat to beat out Wikipedia for Google’s answer box spot, it’s completely doable. According to Google, "Featured snippets are special boxes ...
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3 Key Things You Don't Want To Miss At HubSpot's Inbound 2019

By: Veronica Fernandez on 09/20/19 16:00

Source: The Weidert Group   As a partner working with HubSpot for more than 6 years and one of the pioneers of adopting HubSpot in Singapore, we're excited to share with you ...
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SEO Fundamentals-The Importance Of Keywords

SEO Fundamentals: The Importance Of Keywords

By: Bryan Lim on 09/18/19 17:30

  First of all, let’s put it out there. “If Google can’t find your business, so will your prospects.” So you know the importance being found on Google, but 45% of small ...
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Snapchat For B2B Marketers in 2019!

By: Pooja Vinod Kumar on 09/13/19 18:14

      Snapchat still boggles the minds of many. An app, based around the idea of taking photos that you’ll only see for a few seconds before they disappear forever. ...
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Fake news in Singapore affects SEO

Will Google De-index/ Penalise Sites With Fake News in Singapore?

By: Veronica Fernandez on 09/11/19 10:01

With the popularity of digital media and User Generated Content, comes with the price of the spread of confusing and inaccurate messages, which is more popularly known as "fake ...
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