INBOUND_2019_stage

3 Key Things You Don't Want To Miss At HubSpot's Inbound 2019

By: Veronica Fernandez on 09/20/19 16:00

Source: The Weidert Group   As a partner working with HubSpot for more than 6 years and one of the pioneers of adopting HubSpot in Singapore, we're excited to share with you ...
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SEO Fundamentals-The Importance Of Keywords

SEO Fundamentals: The Importance Of Keywords

By: Bryan Lim on 09/18/19 17:30

  First of all, let’s put it out there. “If Google can’t find your business, so will your prospects.” So you know the importance being found on Google, but 45% of small ...
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Snapchat For B2B Marketers in 2019!

By: Pooja Vinod Kumar on 09/13/19 18:14

      Snapchat still boggles the minds of many. An app, based around the idea of taking photos that you’ll only see for a few seconds before they disappear forever. ...
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Fake news in Singapore affects SEO

Will Google De-index/ Penalise Sites With Fake News in Singapore?

By: Veronica Fernandez on 09/11/19 10:01

With the popularity of digital media and User Generated Content, comes with the price of the spread of confusing and inaccurate messages, which is more popularly known as "fake ...
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Facebook_Relevance-Score-Ad-Strategy-01

Tips to Increase Relevance Scores on Facebook that You Must Know!

By: Pooja Vinod Kumar on 09/09/19 16:25

    Facebook estimates your ads’ performances by calculating both the positive and negative feedback from the ads. Therefore, it is important to have higher ad quality to ...
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Off-Facebook-Activity-What-Does-It-Mean-For-Advertisers

Facebook Launches New Tool (Part 2): What Does It Mean For Advertisers?

By: Bryan Lim on 09/04/19 11:08

 
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The Great Hack Facebook Cambridge Analytica Data

Netflix's The Great Hack Review - How Your Data Was Used in Elections

By: Veronica Fernandez on 08/30/19 11:00

 
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Social_Media_SEO

Understanding How Social Media Impacts SEO

By: Bryan Lim on 08/27/19 10:30

    Search Engine Optimisation (SEO) is essentially the core of a powerful website. Your position on Google search engine results page can have a significant impact on ...
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Facebook Launches New Tool: Gives You More Control Over Your Data!

By: Pooja Vinod Kumar on 08/24/19 17:30

    Are you aware that Facebook launched a new tool this week?   The main purpose of this tool is to give users better control on how their data is being used by ...
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The Fullerton Hotel National Day 2019

The 6 Best National Day Marketing Campaigns in Singapore 2019

By: Veronica Fernandez on 08/20/19 16:00

The long National Day/ Hari Raya Haji holiday was the best opportunity for local and global brands to involve themselves in the celebration and boost sales. Yet when it comes ...
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The Importance of Buyer Personas

Why Should Your Business Have Buyer Personas?

By: Veronica Fernandez on 08/15/19 15:00

    If you've been anywhere near the world of marketing in the last few years, you've probably heard of the term "buyer persona." It's tossed out casually as if everyone ...
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Unique-Selling_Proposition

Why A Unique Selling Proposition Is So Important?

By: Bryan Lim on 08/07/19 17:40

Companies may seek for external marketing agencies for several reasons. Generally, their primary goal is to grow their business by getting more sales leads; in other words, ...
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