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Must Not Miss Checklist to Create Valuable Content

By: Raymond Ma on 11/22/19 9:00

    People love checklists. That's because it is a good way to remind oneself of their to-do items and avoid making careless mistakes. But more importantly, it is very ...
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CTA-Convert

6 Quick Wins For Your CTAs To Start Converting

By: Bryan Lim on 11/20/19 10:00

As marketers, be it ads, emails, landing pages, and so forth, we often spend so much time to perfect our marketing copy. We sometimes don’t give Call-To-Actions (CTAs) enough ...
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2020 Digital Marketing Trends To Watch Out For (Part 1)

By: Pooja Vinod Kumar on 11/15/19 17:00

In terms of easily linking people from all different countries and cultures, technology has turned the world into a global village.Sharing information is more accessible than ...
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Chatbot vs. Live Chat for Conversions

How Are Leads Converted Better By 25% With A Chatbot?

By: Veronica Fernandez on 11/13/19 9:00

  In order to generate sales leads easier and quicker, we have adopted technologies to help us do the tough work. With the spread of messengers, virtual chatterbots that ...
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Do Image Carousels Work? Yay! or Nay!

By: Pooja Vinod Kumar on 11/12/19 9:00

There is a common misconception about attention that most marketers nowadays like to refer to: the average person has a shorter span of attention than the average goldfish! ...
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What-is-11.11

What Is 11.11 And 5 Tips Used By Successful Brands In China

By: Bryan Lim on 11/08/19 11:45

You may know that 11.11 as the biggest sale holiday. But how and where did it originate from? For starters, the number “1” or 11.11 looks like a person who is single or alone.
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Screen Shot 2019-10-24 at 11.09.04 AM

How to maintain customer loyalty? Let’s look at Watsons!

By: Riley Wong on 10/25/19 9:05

Having a loyalty program is very common for businesses to attract and keep customers revisiting their stores. Research says that 40% of online shopping revenue comes from ...
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5 Things To Consider For LinkedIn Lead Gen Forms

5 Things To Consider For LinkedIn Lead Gen Forms

By: Bryan Lim on 10/22/19 10:56

A common goal amongst most businesses these days is lead generation. Without a steady stream of potential customers, the business will fail. That’s why ad platforms ...
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What-is-Conversion-Rate-Optimization-and-Why-Your-Website-Needs-It

The Conversion Rate Optimization (CRO) Guide for Beginners!

By: Pooja Vinod Kumar on 10/16/19 14:24

Make your website work smarter, not harder, to generate more qualified leads and customers. Learn how with the help of conversion rate optimization.
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learn how to improve conversion rates

3 Things that Kill Your Conversion Rate

By: Veronica Fernandez on 10/15/19 17:49

    How often do you experience your business the way your customers do? Do you follow a consumer’s journey and see where there are friction points causing you to lose ...
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Ecommerce_strategies

10.10 is Coming! 10 Strategies To Help E-commerce Brands This Season

By: Bryan Lim on 10/09/19 18:45

Mark your calendars, 10.10 is coming! The fourth quarter is always the busiest period for retailers and brands across the world. This is no exception in Southeast Asia. We ...
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SEO: Do You Want Your Website to Get Into Google's Featured Snippets?

By: Pooja Vinod Kumar on 09/27/19 16:15

Though it may seem like an impossible feat to beat out Wikipedia for Google’s answer box spot, it’s completely doable. According to Google, "Featured snippets are special boxes ...
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