Singapore Inbound Marketing Blog: iSmart Communications

10.10 is Coming! 10 Strategies To Help E-commerce Brands This Season

By: Bryan Lim on 10/09/19 18:45

Mark your calendars, 10.10 is coming! The fourth quarter is always the busiest period for retailers and brands across the world. This is no exception in Southeast Asia. We ...

SEO: Do You Want Your Website to Get Into Google's Featured Snippets?

By: Pooja Vinod Kumar on 09/27/19 16:15

Though it may seem like an impossible feat to beat out Wikipedia for Google’s answer box spot, it’s completely doable. According to Google, "Featured snippets are special boxes ...

3 Key Things You Don't Want To Miss At HubSpot's Inbound 2019

By: Veronica Fernandez on 09/20/19 16:00

Source: The Weidert Group As a partner working with HubSpot for more than 6 years and one of the pioneers of adopting HubSpot in Singapore, we're excited to share with you ...

SEO Fundamentals: The Importance Of Keywords

By: Bryan Lim on 09/18/19 17:30

First of all, let’s put it out there. “If Google can’t find your business, so will your prospects.” So you know the importance being found on Google, but 45% of small ...

Snapchat For B2B Marketers in 2019!

By: Pooja Vinod Kumar on 09/13/19 18:14

Snapchat still boggles the minds of many. An app, based around the idea of taking photos that you’ll only see for a few seconds before they disappear forever. ...

Will Google De-index/ Penalise Sites With Fake News in Singapore?

By: Veronica Fernandez on 09/11/19 10:01

With the popularity of digital media and User Generated Content, comes with the price of the spread of confusing and inaccurate messages, which is more popularly known as "fake ...

Tips to Increase Relevance Scores on Facebook that You Must Know!

By: Pooja Vinod Kumar on 09/09/19 16:25

Facebook estimates your ads’ performances by calculating both the positive and negative feedback from the ads. Therefore, it is important to have higher ad quality to ...

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Facebook Launches New Tool (Part 2): What Does It Mean For Advertisers?

By: Bryan Lim on 09/04/19 11:08

The Great Hack Facebook Cambridge Analytica Data

Netflix's The Great Hack Review - How Your Data Was Used in Elections

By: Veronica Fernandez on 08/30/19 11:00

Understanding How Social Media Impacts SEO

By: Bryan Lim on 08/27/19 10:30

Search Engine Optimisation (SEO) is essentially the core of a powerful website. Your position on Google search engine results page can have a significant impact on ...

Facebook Launches New Tool: Gives You More Control Over Your Data!

By: Pooja Vinod Kumar on 08/24/19 17:30

Are you aware that Facebook launched a new tool this week? The main purpose of this tool is to give users better control on how their data is being used by ...

The 6 Best National Day Marketing Campaigns in Singapore 2019

By: Veronica Fernandez on 08/20/19 16:00

The long National Day/ Hari Raya Haji holiday was the best opportunity for local and global brands to involve themselves in the celebration and boost sales. Yet when it comes ...