Singapore Inbound Marketing Blog: iSmart Communications | Inbound Marketing Agency

Why Businesses Should Use Instagram

By: Bryan Lim on 6/10/20 12:45

According to research, more than 200 million individuals on Instagram visit a business profile daily. Given that the average individual spends about 53 minutes on the Instagram ...

Improve your Facebook Advertising with Facebook Lookalike Audience

By: Bryan Lim on 4/29/20 18:45

According to a 2017 Facebook ads benchmark study conducted by Wordstream, the average click-through rate for Facebook ads across all industries is 0.90%. The reason for the low ...

7 Quick Hacks To Improve Your SEO

By: Bryan Lim on 4/15/20 18:45

91.5% of Google traffic goes to the first page of the Search Engine Results Pages (SERPs). Another 4.8% goes to page two. Past that, you're in no-man 's-land. If you are not on ...

Impact of COVID19 + Predictions for Digital Marketing

By: Bryan Lim on 4/8/20 13:30

This year will likely go down in history as one of the most challenging times for people around the world. The COVID-19 pandemic has not only severely impacted our health and ...

5 Issues That Could Be Hurting Your Lead Generation

By: Bryan Lim on 1/9/20 10:55

In a world flooded with information, it is not the same for salespeople when it comes to finding leads. This is especially the case for technology and software companies where ...

6 Quick Wins For Your CTAs To Start Converting

By: Bryan Lim on 11/20/19 10:00

As marketers, be it ads, emails, landing pages, and so forth, we often spend so much time to perfect our marketing copy. We sometimes don’t give Call-To-Actions (CTAs) enough ...

What Is 11.11 And 5 Tips Used By Successful Brands In China

By: Bryan Lim on 11/8/19 11:45

You may know that 11.11 as the biggest sale holiday. But how and where did it originate from? For starters, the number “1” or 11.11 looks like a person who is single or alone. ...

5 Things To Consider For LinkedIn Lead Gen Forms

By: Bryan Lim on 10/22/19 10:56

A common goal amongst most businesses these days is lead generation. Without a steady stream of potential customers, the business will fail. That’s why ad platforms ...

10.10 is Coming! 10 Strategies To Help E-commerce Brands This Season

By: Bryan Lim on 10/9/19 18:45

Mark your calendars, 10.10 is coming! The fourth quarter is always the busiest period for retailers and brands across the world. This is no exception in Southeast Asia. We have ...

SEO Fundamentals: The Importance Of Keywords

By: Bryan Lim on 9/18/19 17:30

First of all, let’s put it out there. “If Google can’t find your business, so will your prospects.” So you know the importance being found on Google, but 45% of small ...

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Facebook Launches New Tool (Part 2): What Does It Mean For Advertisers?

By: Bryan Lim on 9/4/19 11:08

Understanding How Social Media Impacts SEO

By: Bryan Lim on 8/27/19 10:30

Search Engine Optimisation (SEO) is essentially the core of a powerful website. Your position on Google search engine results page can have a significant impact on the ...