Why Paid Search Ads Are Still Relevant & 5 Best Practices To Follow

  Organic traffic is ideal when looking to drive traffic and boost engagement on your website. However, if fast growth and immediate results is what you are looking for, you ...
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4 Obvious Signs to Invest in Search Engine Optimization

As a small business owner in this digital marketing age, you probably know that one of the key elements to running a successful business is being able to attract your customers ...
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The 6 Best Tips to Generate Leads using SEO

Search engine optimisation is extremely important for your business. It allows your website to be found by prospects when they type in certain keywords. Having your website ...
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5 Tips to Generate Leads using Google AdWords

One of the most popular methods to generate leads is Search Engine Marketing (SEM) using Google Adwords. Google Adwords allows you to advertise certain keywords on Google ...
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6 Ways Your Business Can Benefit from Using Google AdWords

  Google AdWords is one of the most effective methods of paid online advertising out there, which is used by many of the organizations today. Google AdWords has the potential ...
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What You Need to Know about Google’s Free Advertising Tool for Nonprofits

  Whether it is investing in a new website, spending on social campaigns, events and other marketing collateral, the refrain is the same – especially for nonprofits who have a ...
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3 Advanced Tips For Increasing Your Google AdWords Click-Through Rate

So you know your best practices for Google AdWords. You’ve included location targeting, and have also included terms in your ads that will attract your audience’s attention. ...
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2 Best Practices You Should Use For Effective Google AdWords Text Ads

So you’ve defined your target audience and now know how to apply the information from your target audience to optimise your Google AdWords campaign. What now? Google uses ...
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Google AdWords: So You Know Your Target Audience. Now What?

You’ve followed the instructions in our previous post about defining your target audience for your upcoming Google AdWords campaign. You may be asking – what’s the next step? ...
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4 Things To Prepare Before Running Your AdWords Campaign

When set up and managed properly, AdWords can be an extremely valuable source of new leads for your business. However, a failed campaign can result in disappointed clients or ...
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4 Tips To Run Search Engine Marketing On Google Effectively

Search Engine Marketing on Google is one of the most effective ways to get specific pages on your website found on Google. With more than 40,000 searches made on Google ...
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