October 5, 2025 at 11:13 pm
It’s time for me to talk about social media and some ‘rules’ to make this work profitably. Social media is powerful because it has a “different” […]
October 5, 2025 at 11:12 pm
3 most important pieces of advice I can share with someone who is new to social media: A: 1) Be engaging. More than ever, social media […]
October 5, 2025 at 11:11 pm
Research published by analyst firm Access Markets International Partners shows that almost 70% of small and medium businesses actively use social media sites such as Twitter, […]
October 5, 2025 at 11:09 pm
The way we network on the Internet has changed drastically. Social networking is gaining momentum because people are looking out to interact with each, share, discuss, […]
October 5, 2025 at 11:08 pm
Social media has emerged out as a powerful tool for promoting small businesses in Singapore. In fact, social media platforms are a must for small businesses […]
October 5, 2025 at 10:53 pm
Photo and video sharing is no longer a utilitarian feature of social networks, as you can now do it with style. Instagram, with 300 million monthly […]
October 2, 2025 at 10:27 pm
I received feedback and questions from readers on the nitty-gritty details behind the 3 essential social media advice. Thanks to them, it got me thinking about […]
October 2, 2025 at 10:24 pm
The use of social media channels such as Facebook, LinkedIn, Google+ and Twitter offers instant visibility for your brand, helping you to not only accelerate brand […]
October 2, 2025 at 10:22 pm
In this age of increasing business competitiveness, digital marketers would do well to adopt social media monitoring as a daily routine for maintaining marketplace awareness and […]
October 2, 2025 at 10:15 pm
Social media has become very popular in the digital marketing world. Brands cannot resist on using social media on their digital marketing initiatives. It has become […]
October 2, 2025 at 10:12 pm
What can a Q&A site do for my business, you wonder? Promoting my business on Yahoo! Answers? Maybe that’s not what you had in mind. Source: […]
October 2, 2025 at 10:11 pm
Are LinkedIn Groups effective for promoting your business? My short answer is ‘yes’ and here’s why… LinkedIn Groups are virtual meeting rooms (or forums) where people […]
October 2, 2025 at 10:09 pm
Social media monitoring has increasingly become a crucial practice in gauging who said what about your business and the degree of positive and negative sentiments associated […]
October 2, 2025 at 9:55 pm
This blogpost is extracted by Charing Kam from our new eBook, How To Segment And Nurture Your Social Media Followers. As a marketer, your strongest asset is […]
October 2, 2025 at 9:53 pm
This blogpost is extracted by Charing Kam from our new eBook, How To Segment And Nurture Your Social Media Followers. While you’ve heard the various tricks and […]
October 2, 2025 at 9:47 pm
This blogpost is extracted by Charing Kam from our new eBook, How To Segment And Nurture Your Social Media Followers. You can nurture your social contacts based […]
October 2, 2025 at 9:40 pm
In recent years, many brands have chosen to embrace Instagram instead of Facebook for their online marketing. It’s unsurprising, considering that research revealed in 2015 showed […]
October 2, 2025 at 9:39 pm
Social Media Marketing can seem like a game of archery: your aim is to hit the bullseye for a perfect score. In the world of advertisements, […]
October 2, 2025 at 9:39 pm
Social Media is the king of the fast-changing environment. Every single minute, for example, there are 1.09 billion daily active users on Facebook, all looking for something […]
October 2, 2025 at 9:34 pm
Facebook Live has come a long way since its start as a method for public figures to connect with their audiences through the process of live […]
October 2, 2025 at 9:33 pm
YouTube has over 1 billion users, equivalent to almost one-third of the entire number of Internet users. When using YouTube as an online marketing tool, then, you […]
October 2, 2025 at 9:31 pm
Spam has been an ongoing issue for consumers since advertising started banking on the ‘more is more’ philosophy. Now, it’s spread to the digital realm, taking […]
October 2, 2025 at 9:29 pm
If you’ve read our blog post on getting started in Instagram Marketing, you would know the importance of posting consistently and interacting with your followers. Learn […]
October 2, 2025 at 7:55 pm
Have you been slacking when it comes to updating your brand’s Facebook strategy? Have you been working with the same strategy since before the introduction of […]
October 2, 2025 at 7:55 pm
A few days ago, the folks in iSmart had an internal discussion about social media and in particular, LinkedIn is killing some major local jobs portal. […]
October 2, 2025 at 7:52 pm
There are a number of common mistakes that Singapore digital marketers make when using social networking sites to get more exposure for their business. Instead of […]
October 2, 2025 at 7:48 pm
There is no doubt that social media has totally changed the traditional marketing outlook and contributed to the advent of Inbound Marketing*. In Singapore and other […]
October 2, 2025 at 7:39 pm
While marketing your products or services, you need a community filled with people who like you and are willing to share your content with like-minded friends. […]
October 2, 2025 at 6:30 pm
LinkedIn has introduced 2 tools to improve your social media marketing a bit smarter. Content Marketing Score assists you in measuring your company’s success and Trending […]
October 2, 2025 at 6:30 pm
It has been said about the “butterfly effect” in business context that a small improvement can bring about big results. How would you like to discover […]
October 2, 2025 at 6:02 pm
There are still thousands of marketers who are not using Twitter to its full potential. Some are not using it at all. As with any other […]
October 1, 2025 at 10:59 pm
Since Snapchat was launched in 2011, it has grown tremendously, with about 300 million monthly active users. With its high ability to engage users (5 times […]
October 1, 2025 at 10:01 pm
We all know that social media is a key part of modern marketing, but how do you get started? How can you be sure that your […]
October 1, 2025 at 9:00 pm
Snapchat—the fastest growing social networking mobile app with more than 100 million daily active users and 400 million snaps every day. Promotional campaigns launched in Snapchat […]
October 1, 2025 at 7:54 pm
LinkedIn is a professional social media platform to get more leads connected to your profile by building relationships and becoming an invaluable resource to others. Discover […]
October 1, 2025 at 7:53 pm
According to LinkedIn, more than 4 million companies have LinkedIn Company Pages. Furthermore, 87% of users trust LinkedIn as a source of info that affects decision-making. […]
October 1, 2025 at 7:44 pm
The phenomenal rise of social media has created a wave of excitement in the marketing industry. It has never been as easy to share information online […]
October 1, 2025 at 7:43 pm
1. Profile Image Since LinkedIn is a professional networking site, keep your profile picture strictly professional. It projects a good image and a sense of presence […]
October 1, 2025 at 6:49 pm
According to Facebook, on average, 1,500 possible stories are filtered through per day on an average Facebook user’s news feed, but only 300 of them actually […]
October 1, 2025 at 6:15 pm
Social media is becoming a necessity of life. Most of the companies have set up multiple social media accounts such as Facebook, Instagram, Twitter and Google+ […]
October 1, 2025 at 6:03 pm
How do you know what the best social networking site is for your business? A lot of business owners just migrate towards Twitter, LinkedIn and Facebook […]
September 25, 2025 at 7:24 pm
You are probably aware of how effective LinkedIn can be as a B2B marketer. This is arguably the only social media networking platform for professionals which allows […]
September 23, 2025 at 12:15 pm
Have you wondered why some Instagram accounts have many followers and likes, while your page is struggling to amass followers and attract the desired audience? Well, […]
September 16, 2025 at 8:35 pm
Starting up an online e-commerce website is easy, but getting customers to purchase is the hard part. What is the key to transform your business into […]
September 15, 2025 at 8:19 pm
Instagram has been an essential part of many brand’s marketing strategies since its rapid rise in popularity in 2010. For the past 10 years, Instagram has […]
September 14, 2025 at 4:03 pm
As a marketing rep or business owner, are you on social media already? It’s not just because it is a trend that you should be; it […]
August 29, 2025 at 8:11 am
![Avoid These 7 Common Social Media Design Mistakes [Infographic]](https://ismartcom.com/wp-content/uploads/2021/08/Flux_Schnell_Create_a_visually_appealing_blog_post_photo_resem_0-3-960x672.jpg "Avoid These 7 Common Social Media Design Mistakes [Infographic]")
Are you looking for ways to improve your social media presence? Want to learn how to get your social media images looking perfect every time?
August 27, 2025 at 6:23 pm
![15 Creative Content Types to Post on Social Media [Infographic]](https://ismartcom.com/wp-content/uploads/2021/07/Untitled-design-8-960x672.png "15 Creative Content Types to Post on Social Media [Infographic]")
Looking for new, creative content ideas to share across your social media feeds? You’re not alone.
August 12, 2025 at 4:39 pm
Knowing when’s the best time to post your social media is important to get a higher engagement rate on your posts. The usage of each social […]
November 11, 2024 at 12:10 pm
The world of marketing has evolved dramatically, with AI redefining the landscape and offering unprecedented opportunities for companies to connect with customers in a data-driven, highly […]
November 8, 2024 at 2:27 pm
As the world becomes more data-driven, the potential for artificial intelligence (AI) in marketing is transforming from a futuristic concept to an essential tool for businesses […]
November 8, 2024 at 12:29 pm
As we enter 2024, artificial intelligence (AI) has solidified its role as a game-changer in the marketing world. Once viewed as a futuristic technology, AI is […]
November 7, 2024 at 2:51 pm
Social media has become one of the most powerful channels for businesses to connect with their audiences. With millions of users active across platforms like Instagram, […]
November 4, 2024 at 11:46 am
AI for All – Unlocking Opportunities for Small Businesses Artificial Intelligence has often been perceived as a tool for big corporations with massive budgets and vast […]
August 21, 2024 at 2:39 am
Introduction In the rapidly evolving world of digital marketing, social media has become an indispensable tool for brands looking to connect with their audiences. However, managing […]
January 2, 2024 at 9:12 am
Have you ever pondered how to stay current with social media and the changes that appear to occur suddenly? We’ve all engaged in it. When you […]