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The Ultimate System For Tracking Engagement On Social Media

By: Stanley Mak on 01/27/16 17:14

The use of social media channels such as Facebook, LinkedIn, Google+ and Twitter offers instant visibility for your brand, helping you to not only accelerate brand awareness, ...
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Discover 4 Key Points To A Great Social Media Implementation Strategy

By: Nelson Tan on 01/12/16 13:02

Your company may have a range of social media accounts, but not an implementation strategy. I think this is one major distinction many businesses fail to make. At best, without ...
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Design A Social Media Marketing Plan With These 7 Sets Of Guidelines

By: Nelson Tan on 01/07/16 15:36

I received feedback and questions from readers on the nitty-gritty details behind the 3 essential social media advice. Thanks to them, it got me thinking about creating a ...
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Top 10 Reasons To Use Social Media For Business

By: Nelson Tan on 12/28/15 16:52

Research published by analyst firm Access Markets International Partners shows that almost 70% of small and medium businesses actively use social media sites such as Twitter, ...
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3 Essential Social Media Advice

By: Nelson Tan on 12/26/15 18:15

3 most important pieces of advice I can share with someone who is new to social media: A: 1) Be engaging. More than ever, social media encourages 2-way communication. Be as ...
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7 Rules Of Social Media

By: Nelson Tan on 12/22/15 13:03

It's time for me to talk about social media and some 'rules' to make this work profitably. Social media is powerful because it has a "different" kind of traffic—your visitors ...
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Best Social Media Marketing Tips For Small Businesses In Singapore

By: Nelson Tan on 11/11/15 11:02

Social media has emerged out as a powerful tool for promoting small businesses in Singapore. In fact, social media platforms are a must for small businesses as they render you ...
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3 Tips For Getting More Business Exposure Through Social Networking

By: Nelson Tan on 11/06/15 12:53

The way we network on the Internet has changed drastically. Social networking is gaining momentum because people are looking out to interact with each, share, discuss, etc. ...
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8 Feasible Instagram Marketing Strategies For You To Get Started

By: Janet Lam on 09/22/15 9:30

Photo and video sharing is no longer a utilitarian feature of social networks, as you can now do it with style. Instagram, with 300 million monthly active users, is the leader ...
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You Should Not Miss These Facebook Features Introduced In 2015.

By: Sarah Yeung on 07/31/15 9:30

Have you been slacking when it comes to updating your brand's Facebook strategy? Have you been working with the same strategy since before the introduction of Timelines? You're ...
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5 Things You Should Know About Paid Search Marketing

By: Chi Chow on 07/28/15 9:30

Paid search marketing is a great strategy to direct targeted traffic to your website and grow business, but it can become expensive too. How do you guarantee the most profits ...
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3 Things You Must Do Consistently To Build A Solid LinkedIn Presence

By: Taky Ngai on 07/21/15 16:30

A few days ago, the folks in iSmart had an internal discussion about social media and in particular, LinkedIn is killing some major local jobs portal. This is quite a surprise ...
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