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Tips for Creating a Lead Score Model

Lead Scoring is a methodology used by sales and marketing departments to determine the worthiness of leads, or potential customers, by attaching values to them based on their ...
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CRM & Marketing Automation: Why You Need Both

Turning prospects into loyal customers is a multi-step process requiring the combined efforts of cross-functional teams. When marketing automation and CRM software work together, ...
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Quora Ads For Your Business

What Is Quora? And Who Uses It? Quora is a social question-and-answer website, founded in 2009. Over the years, Quora has earned a reputation for crowd-sourcing the best responses ...
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Keyword Match Types

Google’s keyword match types ensure that the amount you spend on your Google Ad campaigns is well spent, ensuring you don’t waste your precious money drawing in unqualified traffic
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Lead Generation Strategies

Many digital marketers are excited to talk about B2BLead Generation. However, few of them know of the strategies for B2B Lead Generation. However, fear not. You can use these 5 ...
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Link-Building Services & Strategies

Link-building isn’t easy, especially if you want it to be done right. If your goal is to get more organic traffic through high search engine rankings, you can start building ...
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