How Are Leads Converted Better By 25% With A Chatbot?

  In order to generate sales leads easier and quicker, we have adopted technologies to help us do the tough work. With the spread of messengers, virtual chatterbots that ...
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3 Things that Kill Your Conversion Rate

    How often do you experience your business the way your customers do? Do you follow a consumer’s journey and see where there are friction points causing you to lose ...
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3 Key Things You Don't Want To Miss At HubSpot's Inbound 2019

Source: The Weidert Group   As a partner working with HubSpot for more than 6 years and one of the pioneers of adopting HubSpot in Singapore, we're excited to share with you ...
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Do You Want 100% Google Page Speed? Follow this 8-Step Guide!

Don’t let your customers get away! According to Google, visitors who experience a load time of seven seconds or more are 113% more likely to bounce off a page! ( ...
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Which Social Media Tools Actually Work for Your Business?

Did you know that 97% of marketers today use social media to engage with their audiences? Since marketing and social media is like bread and butter, you should know how to ...
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4 Ways To Tell If You Need Marketing Automation

Are you still resorting to manual marketing task? I hope not. If yes, then it’s probably time for you to start using marketing automation. Essentially, marketing automation is ...
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3 Common Myths About Lead Generation! Busted!

You might have heard of the terms inbound marketing and inbound methodology. By using such an approach, you can attract strangers who become visitors, and successfully generate ...
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Will Inbound Marketing Ever Rule The Marketing World?

So, we at iSmart LOVE Inbound Marketing. What’s not to love? Useful content for the right people, happy leads and more customers. We have also covered the potential pitfalls of ...
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A Beginner’s Guide To Inbound Marketing

So we’ve been preaching endlessly about Inbound Marketing, but where do you start? Fret not, we’ve put together this short guide for you.
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The Pros and Cons of Inbound Marketing

At iSmart Communications, we are a big supporter of Inbound Marketing as a primary way to generate leads for our clients. We have come across several questions on why we ...
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2 Best Practices You Should Use For Effective Google AdWords Text Ads

So you’ve defined your target audience and now know how to apply the information from your target audience to optimise your Google AdWords campaign. What now? Google uses ...
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4 Things To Prepare Before Running Your AdWords Campaign

When set up and managed properly, AdWords can be an extremely valuable source of new leads for your business. However, a failed campaign can result in disappointed clients or ...
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